McKenzie Partners wins media account for Tiger Brokers
McKenzie Partners has won the media account for Tiger Brokers following a competitive pitch. The first campaign of the partnership focuses on building brand awareness within the Australian market and establishing meaningful brand interactions.
SEO & SEM: 3 Reasons why you should use them together
The digital marketing landscape is chock full of jargon and acronyms. Two terms that particularly get thrown around a lot nowadays are SEO and SEM. Even though there is only a one-letter difference between the two, SEO and SEM both